📋 Summary:

This weekly business report provides a comprehensive snapshot of key performance indicators across all direct-to-consumer sales channels, tracking critical metrics like net sales, cases sold, distinct purchasers, and average order value on a week-by-week basis. Wine club managers, marketing teams, and executive leadership will find this bookmark particularly valuable for quickly assessing overall business performance, understanding weekly sales trends, and identifying potential opportunities or areas needing attention in their DTC strategy. The report offers granular insights into both eCommerce and tasting room performance, enabling data-driven decision-making by showing how many customers are purchasing, what they're spending, and how different sales channels are performing. Users can easily customize this report by adding or removing columns, applying specific filters, or saving a modified version as a new bookmark to drill down into the precise insights most relevant to their specific business questions.

This summary was generated by AI.

📁 Public Bookmarks Folder: Business Reports/Weekly Reports

📌 Quick Stats:

⚠️ Date Picker Required: This report uses time-sensitive measures that respond to the date picker. The bookmark does not save date picker settings. Please adjust the date picker to ensure the report shows the data for your desired time period.

🔄 Filter Behavior: When you select this bookmark, your existing filters will be replaced with the bookmark's saved filters.

KPIs by week (similar to what is in the weekly emailed business report).

✅ No filters applied - this bookmark shows all available data.

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