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Channel Analysis

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πŸ“‹ Summary:

The Channel Analysis bookmark provides a comprehensive comparative view of sales performance across different wine sales channels like Club, Website/eCommerce, and Tasting Room, tracking key metrics such as net sales, order volume, and average order value for the current and prior periods. This report enables winery teams to quickly assess which sales channels are growing or declining, understand comparative performance, and identify potential opportunities or areas needing strategic intervention. Marketing managers, sales directors, and wine club coordinators can use this analysis to make data-driven decisions about resource allocation, promotional strategies, and channel-specific improvements. Users can easily customize this bookmark by adding or removing dimensions and measures to drill deeper into specific insights that matter most to their business goals.

This summary was generated by AI.

πŸ“ Public Bookmarks Folder: Business Reports

πŸ“Œ Quick Stats:

  • πŸ”» 0 filter(s) applied

  • πŸ“Š 1 dimension(s) displayed

  • πŸ“ˆ 21 measure(s) displayed

  • πŸ“„ Report Page: Build Beyond Limits | Advanced Reporting

⚠️ Date Picker Required: This report uses time-sensitive measures that respond to the date picker. The bookmark does not save date picker settings. Please adjust the date picker to ensure the report shows the data for your desired time period.

πŸ”„ Filter Behavior: When you select this bookmark, your existing filters will be replaced with the bookmark's saved filters.


πŸ”» Filters Applied

βœ… No filters applied - this bookmark shows all available data.


πŸ“‹ Columns Displayed

πŸ“Š Dimensions:

  • Channel β€” This is a mapped field, where we map the order type to an aggregated channel (eg. iPad and Mobile both can map to channel POS.)

πŸ“ˆ Measures:


ℹ️ Additional Details

  • πŸ“ Public Bookmarks Folder: Business Reports

  • πŸ”‘ Bookmark ID: 6a1fa1ee-b974-4889-b49d-452bf2934693

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