Platform: Enolytics DTC
Summary:
What it shows: A ready-made snapshot of your club membership landscape, breaking down each wine club by how many people are currently enrolled and their total membership count. This report focuses specifically on (1) Active members who are receiving shipments and (2) On Hold members who have paused but haven't cancelled — giving you the complete picture of your committed member base.
Who should use it:
• Club managers tracking membership health across multiple clubs
• Winery owners monitoring club performance and capacity planning
When to use it:
• Planning production volumes and inventory allocation by club
• Assessing which clubs are thriving versus underperforming
• Making decisions about club restructuring or new club launches
Questions this report answers:
• "How many active members does each of my wine clubs have right now?"
• "Can I see the total membership count across all my clubs?"
• "Which clubs have members on hold that I might be able to reactivate?"
• "How do I compare membership sizes between my different club offerings?"
• "Where can I find a quick overview of my entire club membership portfolio?"
Tip: The Membership Total YDAY column shows your membership count as of yesterday, giving you the most current snapshot for planning. Remember that one contact can hold multiple memberships across different clubs, so this helps you understand both unique members and total membership volume.
Note: Parts of this article were generated with AI and may not be perfect. If something looks off or could be better, click the 😞 below — it opens a quick chat so you can let us know.
📂 How to Access This Report
This is a public bookmark — a pre-built report ready for you to use. You don't need to create it from scratch.
To open it:
Click the Bookmarks icon in the left sidebar
Look under Public Bookmarks
Open the folder: Club Reports
Click Clubs by # of Members and # of Memberships
Quick Stats:
1 filter(s) applied
1 dimension(s) displayed
2 measure(s) displayed
Report Page: Build Beyond Limits | Advanced Reporting
⚠️ Date Picker Required: This report uses time-sensitive measures that respond to the date picker. The bookmark does not save date picker settings. Please adjust the date picker to ensure the report shows the data for your desired time period.
Filter Behavior: When you select this bookmark, your existing filters will be replaced with the bookmark's saved filters.
📝 Original Description
Shows active and on-hold member counts for each wine club with total membership numbers to track enrollment across all clubs.
Filters Applied
The following filters narrow down the data in this bookmark:
Dimension Filters:
Club Membership Status is one of: Active, On Hold
📋 Columns Displayed
Dimensions:
Club Name — The name of the actual club as specified in the respective CRM. (eg. 3 Bottle Pinot Noir Club). A customer can belong to multiple clubs at once but the club itself can only exist once within the winery data.
Measures:
ℹ️ Additional Details
Bookmark ID:
a3bf9321-4e91-48bb-ad9c-6250a8128bfb