Platform: Enolytics DTC

Summary:

What it shows: A year-end snapshot of your wine club membership counts, showing active and on-hold members at the close of each calendar year. This ready-made report filters to show only (1) the last day of each year, giving you clean annual totals without any setup required.

Who should use it:
• Wine club managers tracking annual membership growth
• General managers preparing year-end reports and planning

When to use it:
• During annual planning to see membership trends over multiple years
• When creating year-end reports for ownership or board presentations

Questions this report answers:
• "How can I see our wine club membership totals at the end of each year?"
• "Where do I find a report showing how our club membership has grown year over year?"
• "Can I get year-end snapshots of active versus on-hold members?"
• "How do I pull annual membership data without having to filter dates manually?"
• "Where can I see our club membership history by calendar year?"

Tip: The Membership Date column shows December 31st for each year — this gives you the exact member counts as they stood at year-end, perfect for tracking growth patterns and setting goals for the upcoming year.

Note: Parts of this article were generated with AI and may not be perfect. If something looks off or could be better, click the 😞 below — it opens a quick chat so you can let us know.