Platform: Enolytics DTC
Summary:
What it shows: A complete overview of all your wine club programs with key performance metrics side-by-side. This ready-made report breaks down each club's membership totals, active vs. on-hold members, and tracks signups, cancellations, switches, and attrition rates — no setup needed.
Who should use it:
• Wine club managers monitoring program health
• General managers comparing club performance
When to use it:
• Monthly or quarterly club performance reviews
• When evaluating which clubs are growing vs. declining
• Before making decisions about club pricing or benefits
Questions this report answers:
• "How do I see all my wine clubs and their membership numbers in one place?"
• "Which of my clubs have the highest attrition rates?"
• "Where can I find signup vs. cancellation data for each club?"
• "How do I compare active membership across all my club programs?"
• "Can I get a report showing membership switches between clubs?"
Tip: Use the Membership Signups Ratio column to quickly spot clubs where cancellations are outpacing new signups — those need immediate attention. Don't forget to set your date picker since these metrics track current period performance.
Note: Parts of this article were generated with AI and may not be perfect. If something looks off or could be better, click the 😞 below — it opens a quick chat so you can let us know.
📂 How to Access This Report
This is a public bookmark — a pre-built report ready for you to use. You don't need to create it from scratch.
To open it:
Click the Bookmarks icon in the left sidebar
Look under Public Bookmarks
Open the folder: Club Reports
Click Club Members by Club with KPIs
Quick Stats:
0 filter(s) applied
1 dimension(s) displayed
8 measure(s) displayed
Report Page: Build Beyond Limits | Advanced Reporting
⚠️ Date Picker Required: This report uses time-sensitive measures that respond to the date picker. The bookmark does not save date picker settings. Please adjust the date picker to ensure the report shows the data for your desired time period.
Filter Behavior: When you select this bookmark, your existing filters will remain intact and will not be overwritten.
📝 Original Description
Displays wine club membership totals, active vs on-hold members, signups, cancellations, switches, and attrition rates for all clubs.
Filters Applied
✅ No filters applied - this bookmark shows all available data.
📋 Columns Displayed
Dimensions:
Club Name — The name of the actual club as specified in the respective CRM. (eg. 3 Bottle Pinot Noir Club). A customer can belong to multiple clubs at once but the club itself can only exist once within the winery data.
Measures:
ℹ️ Additional Details
Bookmark ID:
2ffa4470-79e4-4f66-9317-562a9fdac2d5
