Platform: Enolytics DTC

Summary:

What it is: Club Shipment Item Quantity shows the actual number of bottles of each specific wine that was shipped to a club member after all their customizations were finalized. This reflects the real quantities that went out the door, whether the member added extra bottles, removed some, or kept the default allocation.

How to use it:
• Track which wines are most popular by looking at total quantities shipped across all members, helping you understand member preferences beyond just participation rates
• Analyze customization patterns by comparing shipped quantities to your default allocations, revealing whether members typically add more of certain wines or remove others

Tip: This quantity reflects the final shipment after all changes, so it's perfect for inventory planning and understanding actual wine consumption patterns versus your initial shipment designs.

Note: Parts of this article were generated with AI and may not be perfect. If something looks off or could be better, click the 😞 below — it opens a quick chat so you can let us know.

Quick Stats:

The actual quantity of this wine included in the member's shipment after all customizations have been applied. This reflects the final count that was picked, packed, and shipped to the member, incorporating any additions, removals, or quantity adjustments made during the customization period or by winery staff.

Type: int

Format: #,##0