Platform: Enolytics DTC

Summary:

What it shows: A complete geographic breakdown of your wine club membership by billing state, showing both current totals and year-over-year growth trends. This ready-made report displays total members, active members, and on-hold members for each state, plus the percentage change compared to the same date last year — no setup needed.

Who should use it:
• Wine club managers tracking membership distribution and growth patterns
• Marketing teams planning regional campaigns and events
• Operations managers understanding shipping volumes by geography

When to use it:
• Planning state-specific marketing campaigns or events
• Analyzing which regions are growing versus declining in membership
• Preparing shipping and fulfillment strategies based on member concentration
• Reporting membership performance to leadership with geographic context

Questions this report answers:
• "How can I see where all my wine club members are located by state?"
• "Which states are growing in membership and which ones are losing members?"
• "Where can I find the breakdown of active versus on-hold members by region?"
• "How do I pull a report showing year-over-year membership growth by state?"
• "Can I get a geographic view of my wine club membership distribution?"

Tip: Pay attention to the year-over-year percentage changes to spot emerging markets or regions that might need attention — a state with declining membership could benefit from targeted outreach or events.

Note: Parts of this article were generated with AI and may not be perfect. If something looks off or could be better, click the 😞 below — it opens a quick chat so you can let us know.

📂 How to Access This Report

This is a public bookmark — a pre-built report ready for you to use. You don't need to create it from scratch.

To open it:

Click the Bookmarks icon in the left sidebar
Look under Public Bookmarks
Open the folder: Club Reports
Click Members by State

Quick Stats:

0 filter(s) applied
1 dimension(s) displayed
6 measure(s) displayed
Report Page: Build Beyond Limits | Advanced Reporting

⚠️ Date Picker Required: This report uses time-sensitive measures that respond to the date picker. The bookmark does not save date picker settings. Please adjust the date picker to ensure the report shows the data for your desired time period.

Filter Behavior: When you select this bookmark, your existing filters will be replaced with the bookmark's saved filters.