Platform: Enolytics DTC
Summary:
What it shows: This Wine Club dashboard page surfaces two key member management insights that often get overlooked: your active club members in a detailed table view, and upcoming club anniversaries for members currently on hold. It's your go-to spot for member relationship details that don't fit neatly into standard reports.
Key visualizations: The page features two tabs—Active Members shows a comprehensive table of current club members with detailed profiles, while On Hold displays upcoming anniversaries for paused memberships. A filter panel lets you narrow down both views to find exactly what you're looking for.
When to use it:
• When you need detailed member information for personalized outreach or customer service
• When planning re-engagement campaigns around member anniversaries, especially for those on hold
Questions this page answers:
• How can I see all my active club members in one detailed view?
• Where do I find upcoming anniversaries for members who are currently on hold?
• Can I get a comprehensive table of club member details for analysis?
• How do I identify specific members based on their profiles or status?
• Where can I find those "other" club insights that don't show up in standard reports?
Tip: Use the On Hold tab strategically—reaching out to paused members around their anniversary dates often yields higher reactivation rates than generic win-back campaigns.
Note: Parts of this article were generated with AI and may not be perfect. If something looks off or could be better, click the 😞 below — it opens a quick chat so you can let us know.
Page Info
Category: Wine Club
Menu: WC - Other
Visual components: 4
Tabs
This page has multiple views you can switch between:
Active Members (default)
Table: Active Club Members
WC- Active Members EOCP
Membership Url
Customer Number
First Name
Last Name
Full Name
Contact Email
Contact Phone
Club Name
Rejoined Membership
Initial Signed Up Date
Active Membership in Months
Sales Associate
Contact Months Since Last Order
Contact Days Since Last Communication
Contact Last Communication Date
Contact Last Communication Method
Contact Last Communication Source
Contact Preferred Communication Channel
Contact Marketing Responsiveness
Contact Email Marketing Consent Status
Contact Text Marketing Consent Status
Contact CRM Email Status
On Hold
Table: Club Anniversaries
Membership Url
Customer Number
First Name
Last Name
Full Name
Contact Email
Contact Phone
Club Name
Initial Signed Up Date
anniversary_month
Birth Date
Age
Contact Days Since Last Communication
Contact Last Communication Date
Contact Last Communication Method
Contact Last Communication Source
Contact Preferred Communication Channel
Contact Marketing Responsiveness
Contact Email Marketing Consent Status
Contact Text Marketing Consent Status
Contact CRM Email Status
Table: On Hold Club Members
Membership Url
Customer Number
Full Name
Contact Email
Contact Phone
Club Name
On Hold Started Date
On Hold Ended Date
On Hold Reason
Sales Associate
Contact Days Since Last Communication
Contact Last Communication Date
Contact Last Communication Method
Contact Last Communication Source
Contact Preferred Communication Channel
Contact Marketing Responsiveness
Contact Email Marketing Consent Status
Contact Text Marketing Consent Status
Contact CRM Email Status