Platform: Enolytics DTC
Summary:
What it shows: This page helps you identify customers within a specific geographic radius of your winery or any zip code, making it part of the Sell More Now category. It's your go-to tool for location-based marketing and sales outreach.
Key visualizations: A searchable table showing customers who live within your specified distance from a center zip code, with filtering options to narrow down your audience based on various customer attributes.
When to use it:
• Planning local events, tastings, or pop-up experiences and want to invite nearby customers
• Launching geographically targeted marketing campaigns or promotions
• Building pickup lists for customers who might prefer collecting orders instead of shipping
• Identifying potential ambassadors or influencers in specific market areas
Questions this page answers:
• How do I see which customers live near my winery?
• Can I find customers within a certain distance of a specific city or zip code?
• Where can I get a list of local customers for event invitations?
• How do I identify customers who might be interested in pickup options?
• Can I view customer details for people in my immediate area?
Tip: Use the filter panel to combine geographic proximity with other criteria like buyer profiles or club status – this lets you create highly targeted lists like "current club members within 25 miles" or "lapsed customers in nearby markets."
Note: Parts of this article were generated with AI and may not be perfect. If something looks off or could be better, click the 😞 below — it opens a quick chat so you can let us know.
Page Info
Category: Sell More Now
Menu: Sell More Now - Find Your People
Visual components: 4
Tabs
This page has multiple views you can switch between:
Remote > Tips (default)
Remote
Table: Customer living within specified distance to the Center Zip
All Time Net Sales
Orders All Time (Excl $0)
Wine Spending Coefficient
Net Sales CP
AOV Wine (Excl $0) All Time
750ml Bottles (Excl $0) All Time
Contact Url
Customer Number
First Name
Last Name
Full Name
Distance in Miles to Center Zip
Contact State
Contact Zip Code
Contact Phone
Contact Email
Days Since Contact Last Order
Detailed Club Status
RFM Category
RFM Score
Contact Last Order Date
POS Last Order Date
Website Last Order Date
Club Last Order Date
Allocation Last Order Date
Dominant Wine
Wine Name Preference
Contact Last Communication Date
Contact Last Communication Method
Contact Last Communication Source
Contact Preferred Communication Channel
Contact Marketing Responsiveness
Contact Email Marketing Consent Status
Contact Text Marketing Consent Status
Contact CRM Email Status