Platform: Enolytics DTC

Summary:

What it is: Wish Item Days to First Grant shows the number of days between when a customer added an item to their wish list and when the winery first granted that request (either partially or fully). Only items that have received at least some fulfillment will show values here.

How to use it:
• Measure your allocation program's responsiveness by seeing how quickly you fulfill wish list requests across different wine types or customer segments
• Identify bottlenecks in your allocation process by spotting items or time periods where grant times are unusually long

Tip: Compare grant times between your top-tier customers and general wish list members to ensure you're meeting expectations for your most valuable relationships.

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Quick Stats:

The number of days between when the item was added to the wish list and when it received its first fulfillment. This lead time metric measures how quickly the winery responds to wish list requests and is particularly important for evaluating allocation program efficiency. Only populated for items that have received at least a partial grant.

Wish General

Type: int

Format: #,##0