Platform: Enolytics DTC

Summary:

Marketing List Updated At shows the timestamp when a marketing list was last modified in your marketing platform, capturing changes to list properties like name, member count, or archive status.

How to use it:
• Track when marketing lists are being actively managed or updated to understand campaign timing and list maintenance patterns
• Identify stale or outdated lists that haven't been modified recently and may need attention or cleanup

Tip: Sort by this field to quickly find your most recently updated lists when planning new campaigns or auditing your marketing setup.

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Quick Stats:

The date and time when the list record was last modified in the source marketing platform. This timestamp captures changes to list properties such as name, member count, or archive status, and is updated with each sync from the marketing vendor. Use this to identify recently modified lists and track when list configurations change.

Marketing General

Type: timestamp

Format: m/d/yyyy h:mm AM/PM